7 Key Highlights from Safaricom’s Lipa Na M-PESA Cashback Promotion

7 Key Highlights from Safaricom’s Lipa Na M-PESA Cashback Promotion.

7 Key Highlights from Safaricom’s Lipa Na M-PESA Cashback Promotion

Safaricom has rolled out an exciting new customer reward campaign called the Lipa Na M-PESA Cashback Promotion, aimed at encouraging more Kenyans to use M-PESA for retail purchases. Here’s a breakdown of the most important details you need to know:

1. It’s a Customer Reward Campaign

Safaricom launched the Lipa Na M-PESA Cashback Promotion as part of its efforts to increase the use of mobile money for in-store and retail purchases. It’s designed to benefit everyday shoppers using Lipa Na M-PESA.

2. Runs for Two Months

The promotion is active for two months, giving customers multiple chances to earn rewards weekly. This makes it a sustained opportunity to maximize your cashback potential over time.

3. Weekly Cashback Between Ksh 5 and Ksh 100

Customers who meet their weekly spending target will receive cashback rewards ranging from Ksh 5 to Ksh 100, directly into their M-PESA wallet. The more you spend (within set limits), the more you could get back.

4. Check Your Target by Dialing 234#

To find out your personal cashback target and how much you’ve spent towards it, *dial 234# on your phone. This helps you track your progress each week.

5. Enhanced Lipa Na M-PESA Experience

In the past year, Safaricom has made Lipa Na M-PESA more accessible and affordable by:

• Reducing merchant fees by 50%

• Making it free for merchants to accept payments of Ksh 200 or less These changes encourage more small businesses to accept mobile payments, expanding where you can earn cashback.

6. Introduction of M-PESA 1Tap

To improve the payment process, Safaricom also introduced M-PESA 1Tap, which:

• Reduces the steps needed to pay

• Increases speed and accuracy This makes using M-PESA even easier, especially for quick retail transactions.

7. Mobile Payments Dominate Cashless Transactions in Kenya

According to the Central Bank of Kenya, mobile payments made up 88% of all cashless transactions in December 2017. This data reflects how integral platforms like M-PESA are to Kenya’s daily commerce.

Safaricom’s Lipa Na M-PESA Cashback Promotion is more than just a reward program—it’s a sign of how mobile money continues to reshape commerce in Kenya. With weekly rewards, easier payment options, and growing adoption among merchants, it’s the perfect time to switch to Lipa Na M-PESA for your everyday purchases.